Hendrick Durham Auto Mall Goes To Bat For Local Youth Baseball League

The Long Ball Program – Durham Triple Play, a youth baseball league in Durham, has partnered with Hendrick Durham Auto Mall through the Chevy Youth Baseball program.

Under the program, the dealership will provide the league with new equipment, instructional opportunities and monetary support.

The Chevy Youth Baseball Test Drive Fundraiser is a program by which Hendrick Durham Auto Mall will provide $20 on behalf of every customer that visits the dealership and takes a test-drive in any one of the new Chevrolet vehicles in stock, up to a maximum of $500.

Stop by Hendrick Durham Auto Mall between now and June 30, and while you wait for your oil change or other service to be completed, take a test drive to support the league.

Hurry in as the test-drive program officially ends on June 30, 2015, r whenever the supplies are exhausted.

The Chevy Youth Baseball Test Drive Fundraiser is easy:

1.Test drive a new or used vehicle at Hendrick Durham Auto Mall.

2.Ask for a validation card with a unique validation code tied to Durham Triple Play.

3.Go online to www.experiencechevrolettoday.com. Enter in the code found on your validation card and answer a few quick questions.

4.Click Submit on the questionnaire.

GM Brands Reach Historic High In Quality Dependability Ranking

General Motors News Release

DETROIT – For the first time, Chevrolet, Buick, GMC and Cadillac all rank in the top 10 among brands in the J.D. Power Vehicle Dependability Study.

"GM’s customer-driven approach to quality and dependability is breaking through," said Grace Lieblein, vice president, Global Quality. "Dependability is a top purchase consideration and key to customer loyalty. These awards reflect our commitment to provide customers with the best overall experience in the industry."

The 2015 study tracks 2012 model year vehicles in their third year of ownership.

Buick ranks second among all brands, Cadillac ranks fourth with Chevrolet and GMC ranking 10th (in a tie.)

Chevrolet ranks higher than before in this study, led by Malibu as the segment leader in the highly competitive Midsize Car segment. For the third year in a row, the Chevrolet Camaro ranks highest in the Midsize Sporty Car segment.

The GMC Sierra LD and Chevrolet Silverado LD rank first and second in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD rank first and second in the Large Heavy Duty Pickup segment.

GMC Yukon, Chevrolet Tahoe and Suburban all rank in the top three of the Large SUV segment. These models also filled the top three positions in the Large SUV segment in the 2014 JD Power Initial Quality Study, in which the 2014 Chevrolet Suburban and 2014 GMC Yukon ranked highest in a tie, along with the 2014 Chevrolet Tahoe.

Model Highlights by Brand

Chevrolet

Malibu – Segment Award, Midsize Car

Camaro – Segment Award, Midsize Sporty Car (third consecutive year)

Silverado HD – Segment Award, Large Heavy Duty Pickup

Tahoe – Ranks Second, Large SUV

Suburban – Ranks Third, Large SUV

Silverado LD – Ranks Second, Large Light Duty Pickup

Buick

LaCrosse – Segment Award, Large Car

Enclave – Ranks Second, Midsize SUV

GMC

Sierra LD – Segment Award, Large Light Duty Pickup (second consecutive year)

Yukon – Segment Award, Large SUV (second consecutive year)

Terrain – Segment Award, Compact SUV

Sierra HD – Ranks Second, Large Heavy Duty Pickup

Cadillac

SRX – Ranks Third, Midsize Premium SUV

Hendrick Way: Continued Expectation To Hit Moving Target Of Excellence

It's a common saying that "Excellence Is A Moving Target."

It's also an appropriate saying in the world of Rick Hendrick, who has been able to enjoy excellence throughout time in the face of many continually evolving and changing obstacles.

His Hendrick Motorsports racing operation is the best in the business. It has been argued that Hendrick driver Jeff Gordon is the best driver in NASCAR history because of his incredible longevity at the highest level of achievement in spite of seemingly constant rules changes, multiple driver styles and personalities, track and equipment makeovers and the occasional change in crew memberrs.

The Hendrick Automotive Group, an empire of nearly 100 dealerships nationwide, has been able to hold its rank at the top of its industry because of its ability to maintain the status quo in an industry that has been confronted by more change and reconsruction than perhaps any other walk of life over the last 10 years.

Both Hendrick Motorsports and the Hendrick Durham Auto Mall are in the process simultaneously of marking the end of one era and beginning of another. In spite of the uncertainty of the unknown, of the coming of new faces and implementing of new business strategies, you can count on the usual excellence to continue - because that is the Hendrick Way.

That already has been evident this month in Daytona Beach, Fla. - site of Sunday's NASCAR Sprint Cup season-opening Daytona 500. Gordon will begin his final season of full-time racing in a very familiar position - the pole position.

No matter that he is stepping aside for the newest young gun, Chase Elliott, to take his place in the No. 24 Chevrolet starting next season, Gordon has maintained excellence.

Even at age 43, after 92 career victories and four series championships, with enormous wealth in hand, Gordon enters his final season holding himself to the same standard of excellence that he had when he won his first championship in 1995 - the year Elliott was born.

Even though he may feel it is time to retire and hand the reigns to a 19-year-old hotshot who is set to inspire other future racers the way Gordon has inspired throughout his career, Gordon intends to keep his standard of excellence and work ethic to the very end.

Just as Gordon and Hendrick Motorsports are embracing this time of transition as an opportunity to write another chapter for the record books, so, too, is the Hendrick Durham Auto Mall.

After more than two decades of operatng its business from downtown Durham, the dealership is set to move to a $25-million state-of-the-art facility across the street from the Southpoint mall - one of the busiest and most successful retail malls in the Southeast, situated on the second-busiest intersection of road in the state.

The new Hendrick Southpoint, which will sell and service a complete line of General Motors vehicles out of multiple showrooms and service centers, will represent Hendrick's largest investment in a dealership facility.

You can not only count on the excellence to continue at the Southpoint location, but you can count on it to rise to a new level.

That's the Hendrick Way.

From Hot-Selling Equinox To Best-Value Buicks, Hendrick Durham Auto Mall Has Deals For All

A beautiful Valentine's Day-President's Day weekend in Durham, during which the sun is expected to beam long and strong, will present a beautiful opportunity to buy an affordable, low-maintenance vehicle.

The Hendrick Durham Auto Mall offers many of them.

Among the top-sellers is the Chevrolet Equinox - the second-best selling vehicle in the Chevy lineup behind the Silverado full-size pickup.

The Equinox has enjoyed five consecutive years of record sales. Annual sales in the U.S. increased to 242,242 last year, accounting for more than nine (9) percent of the rapidly growing compact SUV market. Compact SUVs eclipsed midsize cars in 2014 for the first time to become the auto industry’s largest segment.

Chevrolet introduced its updated 2016 Equinox on Thursday at the Chicago Auto Show. No need to wait for that version, however, as plenty of the award-winning 2015 models remain at the Hendrick Durham Auto Mall.

Three of the other best vehicles around, all produced by Buick, also can be had for a bargain at the Hendrick Durham Auto Mall.

For the second consecutive year, the Buick Verano, the Buick Encore, and the Buick Enclave were among the winners in Kelley Blue Book's 2015 5-Year-Cost-To-Own awards.

KBB's data for new cars for the initial five-year ownership period is the basis for the awards. Categories include lowest projected depreciation, expected fuel costs, finance and insurance fees, maintenance and repair costs, and state registration fees. The KBB data suggests substantial potential in cost-of-ownership savings for these three vehicles.

All these vehicles are available for lease or purchase at the Hendrick Durham Auto Mall, which has been offering unprecedented discounts as part of its "Moving Sale" ahead of its exciting and long-awaited move into a new state-of-the-art facility in the Southpoint area of Durham.

Come and get them while you can, as a special Valentine's gift for that special someone, or because you have the opportunity of a Monday off for President's Day.

We look forward to seeing you soon.

Rick Hendrick No Ordinary Car Guy

It's been a Hall-of-Fame week for Rick Hendrick.

First, he was chocen for induction into the North Carolina Sports Hall of Fame.

Then, he was chosen for induction into the National Corvette Hall of Fame.

The honors show that he is much more than just a "car guy."

Hendrick is a familiar personality to anyone who follows the American automotive industry or auto racing at any level. His dealership empire, which includes the Hendrick Durham Mall, encompasses 13 states and nearly 100 dealerships. His NASCAR operation has won 15 championships.

Perhaps more impressive than his business success could be his killer car collection - of which the most recent addition is the first Z06 Corvette Stingray that he purchased for $1 million at an auction benefitting cancer reseatch.

In an article posted to the Hendrick Motorsports Web site, Hendrick is described as one of the "most influential individuals in the history of the Corvette."

He said he considers induction into the Corvette Hall of Fame a bigh honor:

“I can’t tell you how excited I am to be selected," Hendrick said. "My love for Corvettes goes back to when I was a teenager, and it was the love for the car that got me into racing and the automobile business."

Hendrick, a car collector for more than 30 years, owns a large collection of Corvettes that includes many of the first and last in models and generations.

As reported in a 2014 article in USA Today, Hendrick's grandchildren ultimately will own three of Hendrick's Corvettes. He bought each of the cars on the day a respective grandchild was born and plans to present a Corvette to each grandchild on the landmark 16th birthday.

The Corvette Hall of Fame was founded in 1998 by the National Corvette Museum Board of Directors. Entry into the Hall recognizes "those people who have made significant contributions to their respective fields, each having reached the highest level of accomplishment. Inductees must also possess the highest standards of integrity and character to positively reflect and enhance the prestige of the Corvette and the National Corvette Museum."

Hendrick is entering the Hall in the category of Enthusiast, in the Racing and GM/Chevrolet categories, respectively.

"To be honored at a place where so many of the Corvette greats are honored (is) just humbling," Hendrick said. "I never dreamed that I'd be recognized in such a way."

The Corvette Hall of Fame announcement kept Hendrick in the automotive spotlight just days after his induction into the N.C. Sports Hall of Fame was announced. Given what Hendrick has meant to the sport of auto racing, that announcement was no surprise.

In the 30 years since he started Hendrick Motorsports in 1984, the organization has grown from five employees to more than 500. It has achieved victory in at least one Winston/Sprint Cup-level race in each season since 1986 - the longest active streak in the sport.

A native of North Carolina, born in Warrenton, Hendrick in 1996 won the Order of the Long Leaf Pine, among the most prestigious awards presented by the Governor of North Carolina to individuals who have a proven record of extraordinary service to the state. Contributions to their communities, extra effort in their careers, and many years of service to their organizations are some of the guidelines by which recipients are selected for this award.

Hendrick's Corvettes may mean more to him than any honors or accolades. And there is at least one other big fan of his collection.

"A lady called me about 10 years ago and said she had heard that I collect Corvettes," he told USA Today in 2014. "She said her husband had died. She wanted to sell his 1957 Corvette, but she wanted it to have a good home. She wanted me to promise that she could come here to see it and that I wouldn't sell it at (the well-known) Barrett-Jackson (auction). I said: 'You've got a deal.' Every year, she brings her friends down from Virginia Beach to look at the car."

Be MVP In Chevy's Most Valuable Product

From GM News Service

You can drive what Tom Brady drives. Be an MVP in your own right by purchasing one of Chevrolet's Most Valuable Products

Chevrolet presented Super Bowl XLIX Most Valuable Player Brady with a 2015 Chevrolet Colorado - the Official MVP vehicle of Super Bowl XLIX - in recognition of his tremendous effort on the field in the New England Patriots' 28-24 victory over the Seattle Seahawks.

The Colorado, named Motor Trend's 2015 Truck of the Year, is on sale at the Hendrick Durham Auto Mall. As the dealership's Moving Sale continues ahead of its impending move to the Southpoint area of Durham from its location downtown, you can get the best deal around on perhaps the best Chevy truck around.

Sunday night, a media panel and fan vote on NFL.com/MVP determined the MVP Award winner, announced during the Super Bowl Postgame Show on NBC.

The Colorado was engineered to be the most capable, most versatile and most technologically advanced midsize truck in the market. With class-leading horsepower and fuel economy, along with a 4G LTE built-in Wi-Fi hotspot, the Colorado adds a new dimension to the Chevy truck line.

"The Chevy Colorado, like Tom Brady, is truly a game changer," said Paul Edwards, U.S. vice president, Chevrolet Marketing.

Founded in 1911 in Detroit, Chevrolet is among the world's largest car brands, doing business in more than 140 countries and selling more than four million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality.

More information on the Colorado can be found at the Hendrick Durham Auto Mall.

Hendrick Durham Auto Mall Stays Atop Auto Industry Entering New Era Of Sales

Rick Hendrick and his staff at the Hendrick Durham Auto Mall know that if the dealership cannot execute business in the nanner today's consumer is looking for, it's irrelevant to the consumer.

Being relevant, being prepared for a consumer's visit, and being able to execute on information quickly are becoming paramount to success in today's automotive industry.

What car consumers are looking for these days are ease of doing business, transparency of transaction and dealership cooperation with their plan about how to purchase.

This is not about the greatest generation and the old way of buying cars. It's about the latest generation and the new wave of car buyers.

With the influx of Gen-Y customers into the car and truck market, dealerships are having to change their business model and habits to remain successful. The ability of the Hendrick Durham Auto Mall to stay at the forefront of that change is essential to its ability to stay ahead of the competition.

Fortunately for those consumers considering Hendrick Durham Auto Mall, the dealership staff has been able to prepare for and adapt to the change without missing a beat.

According to reports, the Gen-Y demographic, also known as Millenials, could represent as many as 75 percent of car buyers over the next 10 years. They are considered tech savvy and educated and may determine where they will buy a vehicle based solely on their shopping experience: How is it from a digital standpoint? How is it when I get to the dealership?

Millenials reportedly may visit as many as 25 Web sites before coming to a dealership. Social media also is an influence on Mellenial consumers - a study from eBay Motors indicated that more than half of Millennial car buyers are strongly influenced by what their friends have to say on Facebook.

One way the Hendrick Durham Auto Mall is staying on top of its game and appealing to today's consumers is with the "Shop-Click-Drive" program - a simple, innovative way to shop that enables the consumer to combine the convenience of the Internet with personal customer service. An easy-to-use tool helps shoppers find the perfect vehicle, pick the trim and accessories, select extended warranties and even schedule delivery.

Furthermore, visitors to the Hendrick Durham Auto Mall Web site can estimate their trade-in value and monthly payments, find the latest incentives and apply for credit from the comfort of their own home.

It's not only about convenience, but also about allowing the customer to be able to control his or her own buying experience and make it easier for the dealership to form a relationship with them.

Another important step the Hendrick Durham Auto Mall has taken to stay relevant is not a small one, nor inexpensive. The completion of a brand-new, state-of-the art facility in the Southpoint area of town is just weeks away and will utilize the latest, greatest technology and resources to make for a customer experience that will rate second to none.